HASBRO has created it's own environmental programs, and has been doing so for quite sometime. Since 2002 Hasbro has been reporting environmental performance of it's US operations when it joined the EPA's Climate Leaders Program (now ceased) to reduce green house emissions.
Which begs the question that is often asked when companies take on green initiatives; is it a trend?
I recall the BMW 750 HL Hydrogen vehicle early in 2002. Car enthusiast or not, you could not help but wonder if this was a formidable step forward in a new age of car manufacturing adopting cleaner energy sources to power engines. Because after all, this was BMW, a major player. And it's influence many hoped would influence others.
